About.

Who we are

ChipsLab is not a production service. It’s a point of view. Founded by Hicham, director and creative producer with over a decade of experience, ChipsLab brings a documentary sensibility to branded content and experiential productions — the conviction that human-made, authentic storytelling will always mean more than content that’s just been generated.

What we do :

We produce branded content, esports coverage, experiential productions and event films. From a Nintendo launch in Paris to a Playstation esports production, from a BLAST Rocket League announcement to a brand film for Renault or Orange — every project starts with the same question : what’s the real story here ? Human-made. Authentic storytelling. End to end.

How we work :

Full production, end to end. Concept, shoot, edit, color grade. No handoffs, no dilution — the same eye from brief to delivery.